Description

How to create a product description in the Shopify store automatically based on the data from your supplier feed.

Basic description settings

To pull a description from a specific node, simply indicate the node name from which you want Stockeo to extract a description. For example, if the text you want to use is included in the <description> node, enter its name in the Description field of your automation as follows:

Stockeo: basic settings for the description field

The node data may contain HTML and CSS text formatting information. The description will be formatted according to these.

Create a description by splicing information from several nodes

It may be that the supplier feed contains a description, but you also want to include additional product information from other feed nodes.

<item>
    <id>40</id>
    <model>PF077</model>
    <name>Leather wallet for man with zip-pocket for coins</name>
    <option>Colour Tan</option>
    <description>
        <p class="p1"><span style="font-size:18px;"><span class="s1">Mens wallet made in genuine calfskin soft leather
        with zip-pocket for coins, 8 credit card holders and 1 document holder.</span></span></p>
        <p class="p1"><span style="font-size:18px;"><span class="s1">Simple lines and functional design,
        a perfect accessory to always have at hand money and documents.</span></span></p>
    </description>
    <attribute_group>
        <group_name>DETAILED FEATURES</group_name>
        <attribute>Length: 11 cm 4.2 in</attribute>
        <attribute>Height: 9 cm 3.5 in</attribute>
        <attribute>Credit card slots: 8</attribute>
        <attribute>Compartments for bills: 2</attribute>
        <attribute>Pocket for coins: 1</attribute>
        <attribute>Transparent window: 3</attribute>
        <attribute>Slot for business cards: 2</attribute>
    </attribute_group>
    <image_link>https://www.florenceleathermarket.com/image/data/prodotti/portafoglio-077/naturale/077CUO51.jpg</image_link>
    <image_galleries>
        <image_link>https://www.florenceleathermarket.com/image/data/prodotti/portafoglio-077/naturale/077CUO31.jpg</image_link>
    </image_galleries>
    <currency>USD</currency>
    <price_retail_gross>47.53</price_retail_gross>
    <quantity>3</quantity>
</item>

To include listed information from attribute_group in the product description in your Shopify store you can use the Liquid formula in the Description field of the Stockeo automation.

Use the following settings:

Stockeo Description field

Description settings in Stockeo automation for created description automatically

Copy settings

To get the result as below:

Automatically created description for a product in the Shopify store

The example above illustrates the creation of automatic product descriptions in Shopify using XML as an example. Similarly, this works when the feed is a CSV or JSON file. In that case, use the column/field name instead of the node name between the curly brackets in the Liquid formula.

Translations

You can import product descriptions in different languages. Click on the gear icon to specify the desired language.